Engage members with our native, no-code marketing automation
Setup program rules, segment your members, personalize campaigns and deliver perfectly timed content and engagement interactions across all your channels.
Optimize member experiences and maximize program impact with real-time data
Offers & promotions engine
Create rule-based coupons, discounts, and offers at scale, using our API-first promotion engine. Attach them with segments to target campaigns.
White-labelled interactions
Leverage full branding controls, custom microsite, module controls, configurable redemption flows & fully white-labelled rewards marketplace.
AI-powered smart nudges
Automate time, touchpoint and channel-optimized prompts that drive the next best action such as redemption or completing a survey.
Touchpoint optimization
Map the possible member journey to reach a desired business outcome and trigger campaigns to optimize touchpoints with high drop-off.
No custom code or operational overhead.
Pick & deploy the reward strategy aligned to your goals.
Rule engine
Set up complex program rules, schemes and automate rewards in minutes. Review rules before launch with built-in approval flows and version history for easy rollback.
Create rule groups to organize and prioritize your rules. Control how points are distributed by setting max limits per rule group.
Setup custom attributes. Create global attributes across your rule groups, manage local attributes to add custom ones, and use derived attributes to create smarter rules.
Loyalty tiers
Define unlimited custom tiers based on spends, points balance, time since joining or custom attributes. Setup unique tier-specific benefits based on progress.
Add a points multiplier or bonus points rule for each tier. Set rolling periods for each tier or configure them to be evergreen with no rolling once a member has enrolled.
Personalize each tier with a unique icon, name, and milestone points required to enroll. Gamify tier progression and get tier-wise analytics of member interactions.
Member segments
Use consent-driven data sharing and privacy controls by default.
Encrypted data flows, role-based access, alongside compliance with GDPR, CCPA, PDPA and HIPAA.
Leverage cloud or on-premise deployment to meet data residency and regulatory needs.
Loyalty campaigns
Unify every member interaction, across any channel, into a complete lifecycle view of behavior, preferences, and engagement trends.
Add or update profile fields and merge identities to a single ID with our dynamic schema that updates in real time as members browse, buy, and engage.
Use the enriched data to build precise segments and deliver one-to-one offers and communications.
Gamification
Keep members engaged through interactive challenges, streaks, milestones, badges and leaderboards across all channels. Get channel-wise progress and ROI analysis.
Choose and deploy instant-win games like spin the wheel, scratch cards and more. Control the outcome probabilities and rewards attached for each game, across channels.
Create custom, themed games for events or seasons. Configure the flow, branding, eligibility, and rewards. Target by segment, and track participation in real-time.
Referrals
Unify every member interaction, across any channel, into a complete lifecycle view of behavior, preferences, and engagement trends.
Add or update profile fields and merge identities to a single ID with our dynamic schema that updates in real time as members browse, buy, and engage.
Use the enriched data to build precise segments and deliver one-to-one offers and communications.
